Skip to main content

Breeding Cows on Fescue can be Tricky

For spring calving herds, getting cows bred in the late spring and early to midsummer on toxic tall fescue pastures can be a challenge.

“I personally prefer fall calving, but I also believe that we can have successful breeding performance in the spring,” writes Roy Burris, extension beef specialist with the University of Kentucky in an article published in their Off the Hoof newsletter.

Though there are some obstacles to a spring calving strategy, they can be mostly overcome. In Burris’ opinion, one of the biggest deficiencies he sees is not providing cows adequate nutrition during the winter months to get them in good body condition for spring calving and early rebreeding.

Another issue that Burris points to is the fact that lush, watery grass in the early spring might not support regaining body condition that may have been lost during winter.

“Cows should enter the breeding season in good body condition,” Burris notes. “This means a body condition score of 5, which doesn’t always follow our winter-feeding programs. It seems that we sometimes try to rough cows through the winter and hope that spring grass will straighten them out. That is a sure formula for delayed breeding or open cows,” he adds.

Burris says that spring-calving cows on toxic, high-endophyte tall fescue need to conceive early in the breeding season — before late June.

In one University of Kentucky study, cows that were exposed to bulls from mid-April to early June had an 89 percent pregnancy rate. That compared to cows exposed to bulls from mid-June to early August that had a 59 percent pregnancy rate. Burris surmises that the hot midsummer temperatures coupled with the elevated levels of fescue toxin (ergovaline) contributed to the reduced and unacceptable reproductive performance.

Short of re-establishing tall fescue pastures, it’s difficult to change the inherent toxicity that exists; however, Burris points out that not all fescue pastures possess the same toxic ergovaline levels. He suggests testing and identifying those pastures with the lowest ergovaline concentrations and use these areas during times of heat stress and breeding. Stay away from the really “hot” pastures, he adds.

Consider these spring-planted forage options

he challenging growing conditions of 2018 have left many dairy farms short on forage supplies. So, going into the 2019 growing season, what are some options to bolster forage inventories?

Mark Sulc, Ohio State University (OSU) Extension forage specialist, and Bill Weiss, OSU Extension dairy specialist, discuss the options available to farmers and some considerations to keep in mind in an article published in the Buckeye Dairy News newsletter.

Options

The authors emphasize that corn silage is the number one choice for an annual forage in terms of overall yield and nutritive value. The following options are acceptable short-season forages that can be used to make ends meet, especially if alfalfa winterkill is an issue.

  • Oats: Better adapted to cool, wet soils, and there are several forage varieties available.
  • Spring barley: Usually produces tonnage a little lower than oats or triticale and performs best on well-drained soils. Barley is the earliest maturing for small grains planted in the spring.
  • Spring triticale: A cross between wheat and rye. It is well adapted across a variety of soils and tolerates a low soil pH better than wheat but not to the extent of rye.
  • Italian ryegrass: A biennial with a possible second year production, depending on winter conditions. It is quick to establish and provides high yields of high-quality forage. Forage will be ready to harvest 60 days following seeding and then at 25- to 30-day intervals following for the rest of the first year.

“Plant high-quality seed of a named variety to avoid unpleasant surprises,” the authors recommend. For small grain mixes, reduce the seeding rate of each component to 70 percent of the full rate. Forage peas can be added to the mix to raise crude protein levels.

Small grains can be planted 1.5 inches deep as early as soil conditions allow, while Italian ryegrass should be planted between April 1 and May 1 no more than 0.5 inches deep.

“A burn down application of glyphosate is a cost-effective weed control practice prior to planting,” the authors comment. Additional nitrogen may be needed at 30 to 50 pounds per acre at planting, but manure application can reduce some or all of this needed nitrogen. Italian ryegrass will need about 50 pounds per acre after the first or second harvest.

Harvest timing matters

“Maturity affects composition more than species does,” the authors state. The nutritional value of small grain forages declines rapidly with maturity.

When harvested at the preboot stage, small grain forages will have around 20 percent crude protein (CP), which varies with the amount of additional nitrogen applied. It will usually test about 40 percent neutral detergent fiber (NDF), 30 percent acid detergent fiber (ADF), and have an in vitro digestibility of around 80 percent. Dry matter (DM) yields will range between 1.5 and 2.4 tons per acre.

“Small grain forages harvested in the boot stage have energy concentrations similar to corn silage but with greater concentrations of protein,” the authors explain.

At the milk stage, plants have an average of 12 percent CP, 48 percent NDF, 35 percent ADF, and an in vitro digestibility of 62 percent; they have about 10 percent less energy than corn silage. This nutritional content is similar to alfalfa. Dry matter yields generally range from 3 to 4 tons per acre.

According to the authors, Italian ryegrass planted in central Ohio produced 2.5 to 4.6 tons of DM per acre in the first year and 1 to 4.5 tons of DM per acre in the second. An NDF content of around 50 percent and CP concentrations between 12 and 16 percent can be expected.

If Italian ryegrass is fed as the sole source of forage, milk production will be less than what is seen with corn silage. But according to the authors, if it comprises 15 to 20 percent of the diet’s DM, milk production, composition, and feed efficiency are good. The authors do warn that ryegrass is typically high in potassium, so make sure to supplement magnesium.

Above all, the authors recommend testing all harvested forages to provide accurate nutritional values for balancing rations.

Tough to dry

If mechanically harvesting, chopping and ensiling or making baleage are the best options; getting the material to wilt enough for dry bales is a challenge.

Grazing is an effective and affordable alternative to utilizing these forages. Small grains that are young and lush can cause bloat, so feeding a high-quality grass hay, silage, or bloat preventative can help.

To reduce potential problems with off-flavored milk, remove lactating dairy cattle from small grain forages at least two hours prior to milking.


Use Science to Increase Forage Yield

By: Gary Bates, Professor and Director, University of Tennessee Beef and Forage Center

Everyone wants to increase yield.  Usually it means providing more of some type of input.  Maybe more fertilizer, or irrigation, or some other thing that will make plants grow at a faster rate.  But there is a simple way to make our pastures grow faster and produce greater yield.  It involves simply understanding and manipulating a simple principle of plant physiology.  That principle is that plants grow at the fastest rate when they have plenty of leaves to capture sunlight, and the leaves are relatively young so they are very efficient at the photosynthetic process.

Figure 1 illustrates the three phases of plant growth.  In phase 1, the plant doesn’t have much leaf area to capture sunlight.  In order to grow leaves, it has to take stored energy from the roots and crown of the plant for the growth.  It then moves into phase 2, when the plant has plenty of young, efficient leaves.  During this phase, the plant produces plenty of energy for growth, as well as replace the stored energy used during phase 1.  As the plant continues to grow, the leaves get older and less efficient at photosynthesis.  The plant also produces a seedhead, which means it is trying to produce seed instead of leaves.  This results in a decrease in the growth rate of the plant.


Figure 1. Three phases of plant growth

A simple way to increase the yield of a pasture is to concentrate on keeping your grasses in the phase 2 of plant growth.  That means to make sure you leave enough leaf area so the plants can capture plenty of sunlight.  But don’t let the plants go to a reproductive state, meaning they are producing seedheads.  Staying in phase 2 will improve yield, because that is the phase where the growth rate is the highest.

How do you accomplish that?  You have to have some type of rotational grazing program, where you control where the animals graze and how long they stay in the paddock.  If you find that the forage growth is getting ahead of you in the spring, then cut hay from some of the fields.  If you find forage growth is getting slow during the summer, you can do a better job preventing overgrazing.

There is no need to make rotational grazing extremely complicated.  The principle is controlling plant growth through where the animals graze.  This will ultimately improve yield, plant persistence, and the production of forage and beef on your farm.

Dairy Margin Coverage Program FAQs

Cows exiting a parlor. ( Wyatt Bechtel )

Many dairy producers are hopeful that the Dairy Margin Coverage (DMC) program through the 2018 Farm Bill will provide a better safety net. Below we’ve pulled together the answers to some frequently asked questions.

What is DMC? A new version of the Margin Protection Program (MPP), DMC is a voluntary program that makes payments when the national average income-over-feed-cost margin falls below a farmer-selected coverage level. ) Coverage is now available from $4 per hundredweight to as high as $9.50 per hundredweight. Unlike MPP, program payments may be triggered monthly and are made if the DMC margin falls below the farmer’s elected coverage level.

How much milk can I cover with the program? Coverage can range from 5% to 95% of a farm’s milk production history, but can only be covered in 5% increments. For example, you can cover 85%, but you couldn’t cover 87% of your production.

Can you explain Tier 1 and Tier 2 coverage? Tier 1 coverage is the first 5 million pounds of production covered by a farm. DMC coverage thresholds for tier 1 production were raised to $9.50. Coverage for Tier 2 remains capped at $8 per hundredweight, however John Newton of the American Farm Bureau Federation says the program is designed to encourage coverage at the $5 and $4.50 levels for farmers covering more than 5 million pounds of milk.

 

What’s this premium discount I’ve heard of? When a farm enrolls in DMC they may receive a 25% premium discount if they make a one-time election for both the coverage level and the amount of milk enrolled in the program. For example, a farmer electing the Tier 1 $9.50 coverage option would receive a 25% discount on premiums for all five coverage years – reducing the premium from 15 cents to 11.25 cents per hundredweight – if a one-time election is made.

 

Is this program really better than MPP? Newton pulled together these charts which compare net benefits, i.e., program payments minus premiums, from DMC $9.50 coverage to $8 coverage for both the Bipartisan Budget Act-improved MPP and the original MPP from 2015 to October 2018.

Dairy figure 2

 

 

Can you explain the hay change in the feed cost calculation? The new farm bill requires USDA to begin including the price for high-quality alfalfa hay in the NASS monthly price surveys as measured by the volume of milk produced in the top five dairy-producing states. National Milk Producers Federation is urging USDA to include this price point in the DMC calculation, but this has not been finalized.

 

Can I participate in DMC and LGM-Dairy? Yep. The farm bill fully removes the restriction on participation in both the DMC and the Livestock Gross Margin-Dairy (LGM-Dairy) program. Don’t forget, FSA will administer DMC and the Risk Management Agency administers LGM-dairy, but USDA says the agencies are in coordination and producers should have no challenges participating in both programs.

 

Did I miss the sign-up window for DMC? No. Technically farmers can legally obtain coverage under the program beginning January 1, 2019. However, the government shutdown prevented farmers from enrolling as FSA offices were closed. The best thing you can do is contact your FSA representative and ask them when they will be ready to take sign ups.

More Than $50,000 in National Dairy Shrine Scholarships Available

The National Dairy Shrine is again looking for applications for its annual scholarship program. Applications are accepted from March 1 until the deadline of April 15.  Official scholarship application award forms are available on the NDS web site, www.dairyshrine.org under the youth tab and then scholarship applications.

The National Dairy Shrine Student Recognition Program recognizes and rewards graduating seniors planning a career in the dairy industry.  There will be a $2,000 cash award given to the winner, a $1,500 reward for second place, and three to seven $1000 cash awards depending on the number and quality of applicants.

National Dairy Shrine/Dairy Management, Inc. (DMI) Milk Marketing-Dairy Products Scholarships are available to encourage students to pursue careers in the marketing or development of dairy products. The winner receives a $1500 scholarship while the other winners receive $1000 scholarships. Up to five winners are recognized annually.

National Dairy Shrine/Dairy Management, Inc. (DMI) Education & Communication Scholarships are available to encourage students to pursue careers in the education or communication of the value of dairy products and the dairy industry. The winner receives a $1500 scholarship while the other winners receive $1000 scholarships. Up to five winners are recognized annually.

Kildee Scholarships are offered in two categories.  Graduate study applicants may include the top 25 All-American contestants in one of the past three National Intercollegiate Dairy Cattle Contests plus the First and Second Place teams in the North American Intercollegiate Dairy Challenge National contests. These students are eligible to apply for up to two $3000 graduate school scholarships.  Undergraduate students may apply in their junior or senior year of college for one $1000 Kildee Undergraduate scholarship.  Applicants for this scholarship must have been one of the top 25 contestants at the National 4-H or FFA Dairy Judging Contests.

NDS Merton Sowerby Junior Merit Scholarship recognizes and rewards current college juniors planning a career in the dairy industry.  There will be a $1,500 cash award given to the winner and two to five more $1000 cash awards depending on the number and quality of applicants.

NDS Mike Lancaster Sophomore Merit Scholarship recognizes and rewards current college sophomores planning a career in the dairy industry.  There will be a $1,500 cash award given to the winner and two to five more $1000 cash awards depending on the number and quality of applicants.

Depending on number and quality of applicants there will be two to four Maurice Core Freshman Scholarships awarded in the amount of $1,000 to a freshman college student attending a four year agricultural college. This scholarship is sponsored from a fund created in honor of Maurice E. Core long-time industry leader and past Executive Director of National Dairy Shrine.

Two NDS Marshall McCullough scholarships of $2000 and $1,500 are awarded annually to high school seniors intending to enter a four year college or university and major in: Dairy/Animal Science with a Communications emphasis or Agriculture Journalism with a Dairy/Animal Science emphasis.

Up to two NDS Iager Dairy Scholarships will be awarded in the amount of $1,000 to second year college students enrolled in a two-year agricultural college. This scholarship is sponsored by a fund created by Mr. and Mrs. Charles Iager of Fulton, Maryland.

There are three Klussendorf scholarships given in the amount of $1,500 to students in their first, second, or third year at a two or four year college or university.  Applicants need to major in Dairy or Animal Science with intentions to enter the dairy cattle industry.

There are four McKown scholarships given in the amount of $1,500 to students in their first, second, or third year at a two or four year college or university.  Applicants need to major in Dairy or Animal Science with intentions to enter the dairy cattle industry.

If you would like to apply for any of these scholarships, please visit the NDS website at www.dairyshrine.org to download the applications.  If you have any questions, please contact the NDS office at info@dairyshrine.org. Winners of these awards will be announced this summer, with the presentation of awards to be held at the annual NDS awards banquet in Madison, Wisconsin on Thursday October 3, 2019

Researching varieties pays dividends

While it may still be winter, the time to start thinking about spring planting is now. A part of that thinking and planning process is choosing adapted and high-performance forage varieties.

In The Ohio State University (OSU) Ohio Beef Cattle Letter, OSU Agriculture and Natural Resources Educator Christine Gelley discusses what to keep in mind when selecting future forage genetics for your farm or ranch.

Know the difference

Let’s begin with a quick review about the differences between species, varieties, and cultivars.

In plant terms, a species is a plant that is distinctly different from other plants in features and characteristics, meaning that other plants of the same species will share similar characteristics. For example, think red clover versus ladino clover; both are clovers, but two distinctly different species.

A variety is a variation of a plant characteristic that still falls within the range of characteristics of a species. “Think of varieties as species variations that occur in nature without human interaction,” Gelley explains.

While varieties are naturally occurring, humans select for cultivars. These cultivars often bear a trade name that is marketed by the seed company. In spite of the difference between a variety and a cultivar, it remains a common practice for a cultivar to be referred to as a variety.

“By the time you are ready to shop for seed, have your species selected and a few potential cultivars on your list of acceptable choices,” Gelley advises.

Regional requirements

To narrow down your choices even further, look at results of regionally conducted forage variety tests. “If you are farming in Ohio and shopping based on variety performance trials conducted in Tennessee, you may end up unsatisfied with your results,” Gelley explains.

Pay attention to variables in the trial, including total rainfall, soil and air temperatures, soil type, fertilizer and pesticide applications, and the number of years evaluated. Trials that were conducted over the span of several years are typically more trustworthy.

Also consider who is conducting the trials. Many land-grant universities conduct forage trials and are unbiased. Performance trials by seed companies can be reliable, but keep in mind that they are trying to get you to buy their product instead of a competitor’s.

Know the supplier

Once you have a short list of varieties that will fit your farm and needs, shop with a reputable supplier. They should have clean facilities, knowledgeable staff, and good customer service.

“Contact the seed dealer with your cultivar list and have a conversation about what you are looking for and what they can offer,” Gelley recommends. She also advises looking at the seed tags and comparing production dates, germination rates, and the percentage of pure live seed.

“For your best chance at success, do your research before you shop, rather than settling for whatever is in stock at the local co-op,” Gelley says.

Keep records

After selecting, purchasing, and planting your cultivar, keep note of observations you make throughout the year. This includes seeding date, planting rate and depth, weather conditions, germination success or failure, weed pressure, and animal preference.

Perform your own experiment

“If you can’t decide between one cultivar and another, get more than one and start your own on-farm research project,” Gelley suggests.

Plant the cultivars in the same location under similar conditions. As you go through their production cycle, apply the same inputs and harvest the same way all while taking notes and making observations. The results may surprise you.


Keeping Your Body and Wallet Healthy with Dairy

( Pexels )

It’s delicious, it’s nutritious and it’s cheap!

Frequently described as one of “nature’s most perfect foods,” milk and other dairy products are an excellent way to add high-quality nutrition into your diet, no matter what budget you may have.

At just 25 cents per glass, milk is a nutritional bargain. Providing nine essential nutrients to nourish your body, dairy products are an excellent source of protein. According to the Food and Drug Administration, the daily value for protein is 50 grams per day. One serving of milk contains 8 grams of protein. If one were to drink three servings of milk, the recommended serving of dairy, they would consume nearly half of their daily protein. All for only 75 cents!

Slide the dot to check out just how much daily protein milk provides!

Penny for penny, no other food offers as much nutritional return as milk does for America’s families, according to Dairy Management Inc.

The average American household spends about 10 percent of their budget on food — nearly $80 a week for groceries, according to Milk Life. If consumers purchased milk each week, they would spend an estimated $628 annually. This is much lower compared to the $1,222 that would be spent on purchasing almond milk. In comparison, dairy milk would save consumers nearly $600 each year!

Ranking just behind eggs, milk is one of the most economical ways for consumers to receive high-quality protein. Providing 32 grams of protein per dollar, milk out-ranks other popular forms of protein such as chicken, tuna and ground beef, according to Milk Life.

No matter how you serve it, dairy is a great way to keep not only your body healthy but your wallet healthy, too! Need more reasons to keep dairy in your diet? Try reading:

British Cows Get Own Tinder-Style App for Breeding

Farmers swipe right on Tudder mobile app to find matches for cows. ( Tudder )

Cows and bulls searching for “moo love” now have a mobile app to help their breeders.

A U.K. farming startup introduced a Tinder-style app, called Tudder, that lets farmers find breeding matches by viewing pictures of cattle with details of their age, location and owner. Users hear a mooing sound as they swipe — right to show they’re interested or left to reject possible matches.

Hectare, which designed the app, says it “seeks to unite sheepish farm animals with their soulmates.” Selling animals using social media can speed up a process that often involves transporting animals long distances for breeding.

“Tudder is a new swipe-led matchmaking app, helping farm animals across the U.K. find breeding partners in the quest for moo love,” according to the Apple app store description.

Farmers that swipe right on an image of a particular cow — or group of cows — are directed to Hectare’s livestock-buying website, with a chance to contact the owner or make an offer. The listing website includes information on the animal’s character and any health issues.

Working Bull

Profile descriptions range from “nice big strong sorts make nice suckler cows” to “quiet well grown young bull ready to work,” and farmers can also restrict their online search by whether the animal is organic, pedigree or on a farm where tuberculosis has been detected.

Marcus Lampard, a farmer in Carmarthenshire in southwest Wales, has one pedigree beef shorthorn breeding bull listed on the app and says it’s a lot easier to sell livestock online.

“Going to market is a nuisance,” he said by telephone. “If I go to an open market with a bull, and then maybe bring it back, it shuts everything down on the farm for at least two weeks.’’

Lampard, 76, said his daughter lists the cows online for him. “At my age we think we’re quite techy, but our grandchildren think we’re hopeless,” he said.

Hectare raised over 3 million pounds ($3.9 million) from investors including government programs, author Richard Koch and tennis player Andy Murray, according to its website.

About a third of U.K. farms use Hectare’s platforms to trade livestock and cereals, Chief Executive Officer Doug Bairner said by email, after the app was described in the Sunday Times.

“Matching breeding livestock online should be even easier than matching people,” Bairner said. “Sheep breeding is similarly data driven so maybe ‘ewe-Harmony’ should be next.”

Quick Test for TMR Dry Matter

Dan Severson

University of Delaware Extension

 

A total mixed ration (TMR) is defined as a method of feeding cows that combines feeds formulated to a specific nutrient content into a single feed mix which contains forages, grains, protein sources, minerals vitamins and feed additives. This method of feeding has been highly adopted since the 1950’s because it allows cows to consume a nutritionally balanced meal with every bite. Feeding a TMR has both advantages and disadvantages.

 

The main advantage of feeding a TMR is improved feed efficiency. Each mouthful contains a balanced ration that leads to higher milk production and less metabolic upsets. In addition, the ability to use a variety of products to meet the nutritional demands of the cow allows flexibility in food sources, allowing for savings in ration building. The purchase of commodities in bulk is also often less expensive, adding further savings. Furthermore, the use of less favorable feeds can be masked by mixing all the ingredients with no reduction in feed consumption. TMR also lends itself well to mechanization.

 

However, the cost of equipment to implement a TMR can be a major disadvantage. Also, all cows in the group get the same ration. Individual feeding is not possible, so cows in a group should be of similar milk production, stage of lactation and body condition. Moreover, a TMR may not be economical for all herds by reason of facility design or use of pasture.

 

Dairy rations are formulated on a dry matter (DM) basis and the amount of each feed fed is on an as is or as fed (AF) basis. Feeding feed ingredients according to weight is only accurate if the moisture content of the feed is accounted for. Small changes in DM will change the nutrient profile of the ration. For example, a ration that is formulated to provide 25 pounds of DM per cow with corn silage at 35 percent DM. However, the actual corn silage content is 32 percent DM. This would leave the cow short on feed, resulting in a reduction in milk production and potential health problems.

 

As luck would have it, the DM content of feeds can be measured on the farm. The most commonly used methods of measuring DM are the Koster moisture tester or a microwave oven. However, a new quick test using a kitchen air fryer was recently demonstrated at the 2018 World Dairy Expo. This is a preferred alternative as it does not have to be watched because there is no way to accidentally start a fire. This new method also traps the fines inside the fryer enabling a more accurate DM analysis. The specifics for determining the DM of your TMR are as follows:

 

  • Weigh 100 grams of representative sample
  • Place the sample in the Air Fryer
  • Set the fryer to 250⁰F
  • Set a timer for 30 minutes
  • Record the weight of the dry sample
  • Calculate the DM content

 

To find the DM you will need to do some math – don’t worry, it is simple math. To figure out the DM content you will use the following equation:

 

Final Dry Weight (grams) / Initial Wet Weight (grams) X 100 = %DM

 

Here are the steps in determining DM of a TMR sample:

 

Set up your scale – set it to grams and tare to zero. Then weigh out 100 grams.

 

             

 

 

Place the sample in the air fryer basket.  Turn on your air fryer: set the temperature to 250⁰F and the timer to 30 minutes.

 

                     

 

Record your final weight.  For this example, it was 45 grams. Now do the math to figure out the DM content.

 

 

 

Do you remember the equation?

 

Final Dry Weight (grams) / Initial Wet Weight (grams) X100 = %DM

 

The final dry weight for this sample is 45 grams.  Divide the 45 grams by the initial weight of 100 grams and multiply by 100 and you get 45% DM.

 

It is important to measure the DM content to maintain a more consistent diet and meet the needs of the animals.  The determination of DM should be used to adjust rations on a routine basis. The air fryer method is an easy way to perform DM analysis on the farm. The air fryer that was used for the DM testing was bought for less than $100 at a local box store. If your scale does not have grams, you can use ounces. There are roughly 28.35 grams in an ounce – 3.5 ounces equals 100 grams. The math equation will still be the same just change the grams to ounces. We currently have an air fryer located in the New Castle County Extension office, if you would like to try this method or you can use the Koster moisture tester located in Kent County Extension office. Feel free to contact me if interested or with any questions.

 

References available upon request.

Super Bowl Chunky-Style Milk Commercial Revolts Many on Ag Twitter

A Super Bowl commercial featuring a fake product called “chunky-style milk” had many people on social media gagging, but there were some farmers who were asking people to calm down. ( Mint Mobile )

While the Super Bowl was seen as a bland game lacking offense this year, there were plenty of fireworks on social media where people voiced their displeasure with an advertisement about “chunky-style milk.”

In years past agriculture has been painted with a positive light by Super Bowl advertisements. In 2014, Chevrolet talked about “Romance on the Ranch” between a Hereford bull and some heifers. The Humane Society of the United States (HSUS) was taken down a notch or two in 2017 with an advertisement that pointed out its funding structure that doesn’t actually help animals directly. A recent commercial receiving the highest praise was Dodge Ram’s “So God Made a Farmer” spot in 2013 featuring narration by legendary radio broadcaster Paul Harvey.

During Super Bowl LIII, the “Chunky-Style Milk” from Mint Mobile might have caused some people to have a weak stomach after eating Super Bowl snacks. The commercial featured a product called “chunky-style milk” because as the animated fox narrator says “that’s not right.” A family is sitting down to breakfast drinking “chunky-style milk because it has the wholesome chunks kids need, unlike smooth style milk.” The mother then pours a glass of the chunk filled liquid into a glass and the whole family enjoys a “beverage.”